Sound Advice On Copywriting
Rev up the Search Engines
“If search engines can’t find you, neither can your customers.”
10 Tips For Your First Email Campaign
Digital Web Magazine offers 10 things to consider before sending your first email marketing campaign. Interested in sending an email campaign? Feel free to contact me with any questions.
Reviving Anorexic Web Writing
“The content is the heart of the website. I can’t build you a body until you give me a heart.” Brilliant...
Eight points for better e-mail relationships
In response to an earlier article, and the resulting fallout, Jeffrey Zeldman offers up eight ways to improve your email campaigns.
The Seven Deadly Sins of Email Marketing Management
7 ways to ensure an above-the-board email campaign.
Getting the Subject Line Right
Getting the Subject Line Right… 5 tips for writing e-mail subject lines that’ll get recipients to read on.
5 Reasons Why Blogs Fail
Like the title says, 5 reasons why blogs fail… the key seems to be write often and write well.
10 High-Profit Redesign Priorities
From Jakob Nielsen, a list of 10 priorities that should be considered during every redesign.
10 Ways to Create Buzz In Mobile Content
You do have a mobile version of your site, right? Me neither. But the need for a mobile-friendly version is growing quickly as more and more consumers are using their mobile phones and PDAs to access all sorts of online services. 10 Ways to Create Buzz In Mobile Content offers tips for making a splash with the launch of your mobile site, most of which apply to traditional sites as well.
21 Surefire Tips for a Successful Blog Launch
These 21 Surefire Tips for a Successful Blog Launch are mostly applicable to any website. You’re sure to find a few things you can do to increase the success of your website, whether it’s just launching or already established.
50 Blogging Resources
Neil Patek presents his 50 Favorite Blogging Resources.
What Makes A Good Website?
A few thoughts on the matter...
Two Must Haves for Business Websites
Two Must Haves for Business Websites: an About page and a Contact page… good advice on getting the most out of each.
What You Should Know Before You Redo Your Website
IT Business Net features an extensive article, What You Should Know Before You Redo Your Website, that’s stuffed with great information on getting the most out of every phase of your web project.
Creating A Useful Custom 404
A 404 page is the page visitors see when the page they requested cannot be found. But, the generic “Page Not Found” error message leaves them with few options. Why not make their experience easier by creating a useful custom 404?
Your About Page Is A Robot
In Your About Page Is A Robot, Erin Kissane shows how to pump some personality to your site with a well-crafted, well-written About page.
Six Ways to Turn Techno-babble Into Commanding Copy
Technical content doesn’t have to mean dry, stale copy. Learn how.
Building More Effective "Contact Us" Pages
Bryan Eisenberg explains common mistakes on contact pages and offers simple solutions to fix them. Want more? He did the same for About Us pages in a previous article.
9 things to put in your list welcome messages
9 things to put in your list welcome messages… some really great suggestions from Mark Brownlow.
Types of Website Content
This interesting article argues that there are only three types of website content: the type that persuades, the type that sells, and the type that reassures.
How Much Blog?
Webreference.com asks How Much Blog?, and then answers the question in an interesting article on what’s required of a successful business blog.
The Power of Natural SEO
Mike Cherim explains how to achieve SEO results without all the trickery, through The Power of Natural SEO.
Do Keywords in Post Titles Really Matter?
From Copyblogger… Do Keywords in Post Titles Really Matter? Nearly every article on their website is worth a read.
5 Rules for Great Websites
Forty Media (no relation!) offers up 5 rules for great websites. Good stuff.
5 Steps To Building Better Websites
From Project 83, 5 steps to building better websites.
What Users Hate Most About Websites
A list of the five easiest ways to annoy your users.
7 Ways To Promote Your Website
Just like the title promises, this article delivers 7 powerful ways to promote your website.
How to write so your customers learn from your website
“I just visited your Web site. I’d like to talk to you about what I found there.” A great article on writing to give your customers the most out of your website.
Can You Find Me Now? Good.
Simple, effective and inexpensive methods for higher search engine placement from Mark Bixby.
Quick Tips on Corporate Blogging
“Corporate blogs are the new faces of business.” Quick tips on corporate blogging from Clickz.com.
Who's Your Copywriter?
“If content is King, why is it treated like a second-class citizen?” An excellent article from, appropriately, goodcopywriting.com.
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